Asking For a Friend
Developed a new video series called “Asking for a Friend” to highlight our clinics while allowing our audience to submit questions on topics such as Ophthalmology, Orthopedics, and even Women’s Health. The idea is to allow our audience to ask questions they’ve always wanted to ask their doctor but are too embarrassed to ask, therefore instilling this idea of patient empowerment and showing that our clinic is a safe space to speak up and ask those questions. I led my video team in pre- and post- production to carry out this concept that turned out to be one of our most successful and engaging series.